专家洞见

GLG的专家团拥有约 100 万名成员，涵盖所有主要行业与地区的意见领袖。
在此可浏览部分专家的观点。

按洞见类型 全部
全部文章案例研究视频白皮书播客
GLG’s Top 10 Articles of 2022
文章

GLG’s Top 10 Articles of 2022

Globalization, Message Testing, Russia Ukraine War, GLG Updates and Expert Network Content
Testing Messages for a Cyber Security Solution
案例研究

Testing Messages for a Cyber Security Solution

Integrated Insights, Message Testing, Corporate Firm Resources
Identifying the Right Message for a Product Refresh
案例研究

Identifying the Right Message for a Product Refresh

Message Testing, Corporate Firm Resources
Use Science to Make Your Product Launch Successful: Concept Testing and Message Testing
文章

Use Science to Make Your Product Launch Successful: Concept Testing and Message Testing

Concept Testing, Market Research, Message Testing, Product Management, Product Marketing, Corporate Firm Resources, Professional Service Firm Resources
eBook | Message Testing: Best Practices
白皮书

eBook | Message Testing: Best Practices

Market Research, Message Testing, Corporate Firm Resources, Professional Service Firm Resources
How to Conduct Message Testing
文章

How to Conduct Message Testing

Market Research, Message Testing, Corporate Firm Resources, Professional Service Firm Resources
Improving B2B Message Testing
文章

Improving B2B Message Testing

GLG Applied Webcast, Market Research, Message Testing
When to Conduct Message Testing
文章

When to Conduct Message Testing

Market Research, Message Testing, Corporate Firm Resources, Professional Service Firm Resources
What Is Message Testing, and Why Does It Matter? 
文章

What Is Message Testing, and Why Does It Matter? 

Market Research, Message Testing

订阅 GLG 洞见趋势月度专栏

输入您的电子邮件，接收我们的月度通讯，获取来自全球约 100 万名 GLG 专家团成员的专业洞见。